LOCAL SEO CASE STUDY

Google Business Profile Creation, Verification & Local Map Ranking

6 Businesses · Dammam & the Eastern Province, Saudi Arabia

Overview

This case study documents the Google Business Profile (GBP) creation, verification, and local SEO optimization work carried out for six businesses across Dammam and the Eastern Province, spanning digital marketing, business development, pest control, construction, fiberglass manufacturing, and scrap metal trading. Each profile listed below was built or optimized from the ground up, verified with Google, and improved to the point of ranking in local map pack results for its core service keywords.

Every profile in this report is 100% verified, actively managed, and generating real local visibility — not a mock-up or a projection.

Services Provided

  • Google Business Profile creation and Google verification (video/postcard/phone)
  • Category selection and business information optimization (NAP consistency)
  • Local keyword-optimized business descriptions and service/product listings
  • Photo, video, and Google Posts management to keep profiles active
  • Review generation and reputation management
  • On-page and technical local SEO to support Google Maps ranking
  • Ongoing performance monitoring and local pack ranking improvement

Results at a Glance

BusinessIndustryGBP StatusRatingLocal Pack Ranking
KHALED (Khaled Ads)Digital Marketing AgencyVerified & Live5.0 ★ (7 reviews)Top 3 — “digital marketer Dammam”
Aoxoz ArabiaBusiness Development ServicesVerified & Live5.0 ★ (1 review)Ranking — “business development Dammam”
Queesco (Quality Excellence Environmental Services)Pest Control ServicesVerified & Live4.7 ★ (24 reviews)Top 3 — “pest control Dammam”
Al-Najof International Contracting Co.Construction / General ContractingVerified & Live5.0 ★ (5 reviews)Top 3 — “construction company Dammam”
Al-Najof FiberglassFiberglass ManufacturingVerified & Live5.0 ★ (5 reviews)Top 3 — “fiberglass manufacturer Dammam”
Al-Zara International Trading Co.Scrap Metal DealerVerified & Live5.0 ★ (1 review)Ranking — “scrap metal dealer Dammam”

Individual Business Profiles

KHALED — Digital Marketing Agency

khaledads.com  |  Marketing agency in Dammam

Before: No verified Google Business Profile; zero visibility in the Dammam local map pack for marketing-related searches.

What I did:

  • Created and verified the Google Business Profile under the correct primary category (Marketing Agency)
  • Optimized the business description with target keywords (SEO, Google Ads, Meta Ads, social media marketing, local SEO — Dammam)
  • Set up complete NAP (Name, Address, Phone) consistency, service area, and business hours
  • Added geo-tagged photos, a profile video, and service listings
  • Built a review-generation workflow to collect authentic customer feedback

Result: Profile fully verified and ranking in the local 3-pack for “digital marketer in Dammam” and related searches, with a 5.0-star rating across 7 Google reviews.

Aoxoz Arabia — Business Development Services

aoxoz.net  |  Business development service in Dammam

Before: New business entity with no Google presence and no map visibility.

What I did:

  • Built the Google Business Profile from scratch and completed full verification
  • Selected accurate primary/secondary categories to match search intent
  • Wrote an SEO-optimized business description highlighting core service pillars
  • Configured website, phone, and direction links; added branded photography
  • Set up the profile to be advertising-ready for future Google Ads integration

Result: Verified, live profile with a 5.0-star rating and growing visibility for business development searches in Dammam.

Queesco — Quality Excellence Environmental Services

queesco.com  |  Pest control service in Dammam

Before: Underperforming visibility relative to the size of the operation; incomplete profile with limited services/product listings.

What I did:

  • Restructured and optimized the GBP with the correct category (Pest Control Service)
  • Added detailed service listings — rodent control, termite treatment, mosquito management, bird prevention, bed bug solutions, fumigation
  • Added product listings (e.g., garden spray, pest control packages) with pricing
  • Ran a structured review-acquisition campaign
  • Optimized location data and service-area targeting across Dammam and nearby areas

Result: Now showing a 4.7-star rating from 24 Google reviews and ranking in the local 3-pack for “pest control Dammam,” outperforming several older competitors.

Al-Najof International Contracting Company

alnajof.com  |  Construction company in Dammam

Before: No structured local presence despite an active project portfolio.

What I did:

  • Created and verified the Google Business Profile under Construction Company
  • Built out service categories: general contracting, construction, road works, asphalt contracting
  • Uploaded project photography and regular Google Posts to keep the profile active
  • Optimized on-site pages (Contact, Projects, Construction, About, General Contracting Services) to align with GBP for consistent local SEO signals

Result: Verified profile with a 5.0-star rating across 5 reviews, now appearing in local search and map results for contracting and asphalt-related queries in the Eastern Province.

Al-Najof Fiberglass

alnajoffiberglass.com  |  Manufacturer in Dammam

Before: Sister company to Al-Najof Contracting with no independent local SEO footprint.

What I did:

  • Set up a dedicated, separately verified Google Business Profile distinct from the contracting entity to avoid category dilution
  • Categorized correctly as a Manufacturer with product catalog listings (fiberglass chemical tanks, fiberglass water tanks)
  • Optimized descriptions around target terms: fiberglass tank supplier, chemical tanks, water tanks, Dammam
  • Added product photography and pricing-ready listings

Result: Verified profile with a 5.0-star rating across 5 reviews, actively ranking for fiberglass manufacturing and tank-supplier searches in Dammam.

Al-Zara International Trading Company

al-zara.com  |  Scrap metal dealer in Dammam

Before: No Google Business Profile; business relied solely on direct B2B outreach.

What I did:

  • Created and verified a new Google Business Profile under Scrap Metal Dealer
  • Wrote a service-focused description covering industrial, ferrous, and non-ferrous scrap metal buying
  • Added service-area coverage across the Eastern Province
  • Began structured social profile linking (Facebook, Instagram, X, LinkedIn) to strengthen off-page trust signals

Result: Verified and live with an initial 5.0-star rating, now discoverable in local search for scrap metal buyers across the Eastern Province.

Summary

Across all six businesses, the same repeatable process was applied: audit → verify → optimize → generate reviews → rank. The result is a portfolio of fully verified, actively ranking Google Business Profiles across multiple industries — proof that the same local SEO framework scales from a single-person marketing consultancy to multi-branch construction and manufacturing companies.

Total businesses managed: 6

Profiles verified: 6 / 6 (100%)

Profiles ranking in local map pack: 6 / 6 (100%)

Average rating across portfolio: 4.95 ★

Industries covered: Marketing, Business Development, Pest Control, Construction, Manufacturing, Scrap Metal Trading

Let’s Work Together

I provide full SEO and Local SEO services, including Google Business Profile creation and optimization and Google Maps local ranking — for single-location businesses and multi-branch companies alike. If you want your business verified and ranking on Google Maps, I can help you build the same results shown above.

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